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Who Am I

Hi, I’m Meirav — a service designer and UX/UI specialist passionate about creating digital products and services that truly resonate with people.

My journey began in the world of design and craftsmanship, and over time, I found myself drawn to digital innovation. I combine artistic sensitivity with strategic and analytical thinking to tackle complex challenges in meaningful ways.

I bring experience in service design, customer experience (CX), user research, and UX/UI design, and I enjoy working at the intersection of people, systems, and impact.

Whether I’m building a new product from scratch or improving an existing service, I design with purpose, empathy, and clarity.

Methods & Tools

Research & Strategy:

  • Miro / FigJam

  • Google Forms

  • Glassbox

  • Maze

  • Excel / Sheets

Creative & Visual Tools:

  • Figma

  • AI tools: GPT, Bolt

  • Photoshop, Illustrator, Premiere

  • Wix platform​​

  • canva

  • Power Point

AI-Assisted Tools:

ChatGPT, Perplexity, Bolt, etc. – used for ideation, Discovery reserch, UX writing, and synthesis

​​Collaboration & Delivery:​ Monday

Education

Government digital language

Gov. Digital Unit, 2024

 

Product thinking

Gov. Digital Unit, 2023

 

Design thinking workshop Facilitator

Discouers, 2022

Change management for organizations 

UDEMY, 2021

Design sprint workshop facilitating

RED, Tel Aviv, 2021

UX /UI design course

HIT - Holon Institute of Technology, the Department of Visual Communication, 2020

M.Des in integrated design

HIT - Holon Institute of Technology, 2020

Focus: Design Thinking, Service Design, UX Research

B.F.A in arts

Bezalel Academy of Arts and Design, Jerusalem, 1999

Graduate of the Department of Jewelry and Fashion.

Volunteering

Code for Israel Challenge Cycle 3.0. 

UX design for: The bridges - digital transformation and technological development for the deepest Israeli challenges

2023

Atid Plus for Education in Israel

Mentor for Girls Plus's advocacy program focusing on technology and entrepreneurship. Guiding teen girls in development of tech solutions for Technovation - the world's largest entrepreneurship competition.

The Green Village Boarding School, 2023

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